About the Role
Fresh Mind Academy is looking for an experienced and passionate Digital Marketing Trainer to provide practical, industry-oriented training to students. The ideal candidate should have hands-on experience in digital marketing and be able to teach concepts through real-world examples, live campaigns, tools, and projects.
Key Responsibilities
- Conduct practical and interactive Digital Marketing training sessions.
- Train students from beginner to advanced levels using real-world examples.
- Develop and update course materials based on current industry trends.
- Provide hands-on training through live projects, campaigns, tools, and case studies.
- Guide students on assignments, certifications, projects, and portfolio development.
- Evaluate student performance and provide individual feedback.
- Stay updated with digital platforms, algorithms, AI tools, and evolving marketing practices.
Key Topics to Train
- Digital Marketing Fundamentals & Strategy
- Social Media Marketing – Instagram, Facebook, LinkedIn & YouTube
- Meta Ads & Google Ads – Search, Display, Video & Performance Max
- SEO – On-page, Off-page, Technical & Local SEO
- Google Business Profile & Local Marketing
- Content Marketing, Copywriting & Keyword Research
- Google Analytics 4 & Google Search Console
- Email & WhatsApp Marketing
- Lead Generation, Conversion Funnels & Landing Pages
- Influencer Marketing & Marketing Automation
- AI Tools for Digital Marketing
- AEO & GEO Fundamentals