Brief Description
We are looking for a result-oriented SEO Executive to join our Digital Marketing team. The candidate will be responsible for improving website visibility, organic traffic, keyword rankings, and overall search engine performance through effective on-page and off-page SEO strategies.
Key Responsibilities
- Conduct keyword research and identify relevant search opportunities.
- Implement on-page SEO activities including title tags, meta descriptions, headings, URLs, internal linking, and content optimization.
- Perform technical SEO audits and identify website optimization opportunities.
- Develop and execute off-page SEO and link-building strategies.
- Monitor keyword rankings, organic traffic, backlinks, and website performance.
- Analyse competitors and identify SEO opportunities.
- Work closely with content writers, graphic designers, developers, and digital marketing team members.
- Optimize website content based on SEO best practices and search intent.
- Monitor Google Search Console and Google Analytics data.
- Identify and resolve basic SEO issues affecting website performance.
- Prepare regular SEO performance reports and provide actionable recommendations.
- Stay updated with Google algorithm changes, SEO trends, and industry best practices.
- Support local SEO activities, including Google Business Profile optimization, where required.
- Ensure assigned SEO tasks are completed within the given timelines.
Qualification
- Bachelor's degree in Marketing, Digital Marketing, Computer Science, Business Administration, or a related field is preferred.
- Relevant SEO certification or practical experience will be an added advantage.