Brief Description
Techstas Global Innovations Pvt. Ltd. is looking for a proactive and creative Digital Marketing Executive to join our marketing team. The ideal candidate will be responsible for planning, executing, and optimizing digital marketing activities to increase brand visibility, generate leads, and support business growth across digital platforms.
Key Responsibilities
- Develop and execute digital marketing strategies to enhance brand awareness and customer engagement.
- Manage and maintain social media platforms (Facebook, Instagram, LinkedIn, etc.), including content creation, scheduling, and audience interaction.
- Plan and implement SEO and SEM strategies to improve website visibility and organic traffic.
- Create, manage, and optimize paid campaigns using Google Ads, Facebook Ads, and other digital advertising platforms.
- Monitor and analyze campaign performance using tools such as Google Analytics and generate performance reports.
- Optimize website content and landing pages to improve user experience and conversion rates.
- Collaborate with design, sales, and content teams to ensure consistent branding and campaign alignment.
- Stay updated with the latest digital marketing trends, tools, and best practices.