Job Type: Full-Time
Location: Work from Office
Experience: 1- 2 Years
Job Summary
We are seeking a talented and results-driven Digital Marketing Specialist to plan, develop, and manage our online marketing strategies. The ideal candidate will have hands-on experience in SEO, SEM, social media marketing, content creation, and analytics, with the ability to work independently and communicate effectively with international clients.
Key Responsibilities
- Develop and execute comprehensive digital marketing campaigns to achieve business goals.
- Conduct market research and competitor analysis to inform marketing strategies.
- Search Engine Optimization (SEO): Optimize website content and structure to improve search rankings and drive organic traffic.
- Perform keyword research and technical SEO audits to identify growth opportunities.
- Social Media Marketing: Manage and grow company presence across Facebook, Instagram, LinkedIn, and other platforms.
- Paid Advertising: Create, manage, and optimize ad campaigns across Google Ads, Meta Ads, and other platforms.
- Content Creation: Develop engaging content such as blog posts, videos, and infographics to support marketing initiatives.
- Analytics & Reporting: Track and analyze digital marketing metrics (traffic, engagement, conversions) using tools like Google Analytics.
- Communicate and coordinate with UK-based clients for campaign planning and updates.
- Provide regular performance reports and insights to the internal team.